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Text by Alastair Dryburgh* The blame game is a commonplace but there are three big reasons why blaming anyone- yourself or someone else – is thoroughly pernicious in organisations. Two of them, the fact that blame creates risk aversion and wastes time, are quite well known.They are responsible for the fact that so many of […]
July 28, 2011
Being good at sales it is one of the best qualities one can have, whether you are a company providing a service, a manager looking to get a bigger budget for a project or a job hunter. All three have to sell something: the idea that the service is vital, that the budget increase is fundamental for […]
March 23, 2011
We all know the importance of having or working in a great team. The problem is that you can’t always choose your team and can end up stuck with a team member who undermines your team/work performance. The “enemy” can vary from someone who is annoying and negative to someone who, although very pleasant, is […]
March 5, 2011
This blog is about thinking outside the box and so the aim of this short article is to get you to think again about 5 of the most commonly heard viewpoints on successful branding/rebranding. To encourage debate I’m going to refer to these as the ‘5 Myths’: Myth 1: Exceed your clients’ expectations. Every time […]
February 23, 2011
You might be a small company trying to sell more or to go a different way, you might be a big company wanting the same or perhaps you just want to rebuild your image after it’s been dented (i.e like BP after the oil disaster in the Gulf of Mexico). Alternatively you might just be […]
January 22, 2011
Judging from the title you are probably thinking “what?! Isn’t that called cheating? Isn’t that immoral?”. Yes and no. I will start by writing here two different stories I have personally experienced about missed opportunities that might enlighten your views on this subject. Case 1 : “Muddy Boots” There was this programme on television some […]
January 28, 2012
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