Browsing All Posts filed under »Thinking outside the box«

It’s not whether you win or lose, but how you place the blame

January 28, 2012


Text by Alastair Dryburgh* The blame game is a commonplace but there are three big reasons why blaming anyone- yourself or someone else – is thoroughly pernicious in organisations. Two of them, the fact that blame creates risk aversion and wastes time, are quite well known.They are responsible for the fact that so many of […]

Need to sell?Then Start asking the right questions…

July 28, 2011


Being good at sales it is one of the best qualities one can have, whether you are a company providing a service, a manager looking to get a bigger budget for a project or a job hunter.  All three have to sell something: the idea that the service is vital, that the budget increase is fundamental for […]

How to “neutralise”* an enemy at work.

March 23, 2011


We all know the importance of having or working in a great team. The problem is that you can’t always  choose your team and can end up stuck with a team member who undermines your team/work performance. The “enemy” can vary from someone who is annoying and negative to someone who, although very pleasant, is […]

5 myths about branding.

March 5, 2011


This blog is about thinking outside the box and so the aim of this short article is to get you to think again about 5 of the most commonly heard viewpoints  on successful branding/rebranding.  To encourage debate I’m going to refer to these as the ‘5 Myths’: Myth 1: Exceed your clients’ expectations. Every time […]